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Syndicated Event Reports


Industry-Specific Benchmarking Packages


For experiential marketing professionals seeking one-time, industry-specific benchmarks, PortMA’s Syndicated Event Reports provide the ideal solution.


These reports offer comprehensive benchmarking reports tailored to specific industries or venues.


$3,900

 per report


Event ROI Toolkit


Annual Partnership for Continuous Support


PortMA’s Event ROI Toolkit is an IP-licensed, on-demand data management solution for experiential marketing campaign managers, backed by hands-on expert support.


An annual partnership with PortMA empowers experiential marketing professionals to deliver measurable ROI, streamline workflows, and enhance client retention.

$14,950

per year


Managed Services


Done-for-You, Fully-Managed Solution



PortMA’s Managed Services provides tailored measurement solutions for experiential campaigns. 


Unlike our other offerings, this is a fully managed service where we design the data strategy, train field teams, and deliver detailed reports.

Contact Us

Custom Scope of Work


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What Other Industry Professionals Have to Say…

“The team at PortMA bring a lot to the table – category experience, a true sense of partnership, and an inherent curiosity that pushes us (gently) to do better. But what really sets the team apart are their unwavering ability to translate all of that into actionable insights. It’s rewarding, productive, and yes fun to partner with a team that can help you understand not just the ‘what,’ but the ’so what’ of custom research. It has helped us and countless partners get better, faster.”

Chris Bonacci, VP of Marketing
Ethos Marketing and Design

“ROI is always the first question clients ask and sometimes the hardest to answer. This solution gives an easy way to calculate, explains the numbers, and provides helpful comparison points (because that’s the second question clients ask).  Account managers and business development (the people on the front lines of client questions and reporting) would find this most useful.“

Anne Morgan, Chief Operating Officer
ITK Collective

“They call themselves market researchers, but they’re more marketers who are really good at research and data analytics.”

Glenn Rudberg, Co-Founder, Board of Directors
Ethos | VONT

“Great communication, always prompt with timeliness, super helpful + knowledgeable, information/data provided is clear and concise and the team is always willing to walk through it with you!“

Alexandra Eischen, Connections Planning Specialist
fairlife, LLC

“PortMA understands how to analyze the true value of experiential marketing.”

Matt Sincaglia, VP, Strategy & Analytics
RedPeg Marketing

“Since our agency opened for business back in 2008, we’ve understood how important it is to measure the effectiveness of our programs – that’s why we’ve turned to PortMA.”

Jeff Snyder, Chief Inspiration Officer
Inspira Marketing Group

“You are in great hands when working with the team at PortMA.”

Lisa Krutiak, Director, Marketing Research and Measurement
Havas (DBA Annex EXP)

“Figuring out how to project and measure ROI for our experiential events has been the most significant pain point for us. We are trying to figure out how to measure and track against our existing work so having a streamlined and consistent way to do it with benchmarks is beyond valuable.”

Ashely, Account Manager
Sports & Entertainment Agency

“The PortMA team does a great job at communicating what is important for data collection, evaluating that data, & how it can be presented to a client.”

Chris Dixon, Activation Project Manager
Feld Entertainment, Inc
.

Frequently Asked Questions

How was the Experiential Marketing data collected?

All data in PortMA’s dashboard and reports were collected on-site by event staff via intercept interview or post-event through an email invitation to an online survey. Consumers were always interviewed only after their full engagement experience with the brand, so the data reflect the impact of that experience.

In addition, activation metadata (e.g., engagement counts, samples delivered, etc.) was collected by on-site staff after each day of activation.

Will I be able to measure the Experiential Marketing Return-on-Investment for my programs?

Absolutely. We’ve developed an 8-step learning path where a short video anchors a set of tutorials walking you through how to engage the ROI dashboards and build your in-house data collection, analysis, and reporting solution.

And when you need us, a seasoned Event Analyst is on call to assist with whatever questions you have. And when you need someone to jump on the team and get the job done, your dedicated Account Manager is on retainer to get it done for you.

Does my Agency have permission to use these methods with our Clients?

Yes. When you subscribe to the Experiential Marketing ROI Measurement Toolkit, you are also given a license to PortMA’s IP (Intellectual Property) to use for your commercial purposes for the length of your subscription. We only ask that you maintain the phrase “Powered by PortMA” in small font at the bottom of any resulting documents or publications.

Can you provide a demonstration of the tool before we decide to sign-up?

It would be our pleasure. Use the button below to find a convenient time for you and we can walk you through the platform and answer any questions you might have.