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Clicking on the individual report titles provides details including the table of contents and report extracts. All Experiential Marketing Benchmarks Reports are industry or venue specific; covering a wide range of economic, performance, impact, and return-on-investment benchmarks.

All purchases come with: 1) a full detailed industry or venue report, 2) data tables in PowerPoint format for easy transfer, 3) one page executive summary for internal circulation, and 4) a dedicated Account Manager for any ad-hoc support, analysis, or training and support needs.

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Pet Food & Treats: Experiential Marketing Benchmarks (Reach, Impact, and ROI)

This report is derived from experiential activations where Pet Food & Treats brands were sampled at Destination and Intercept activations. A total of 11,734 consumer exit interviews were completed...

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Report Overview

No. of Events: 731

No. of Consumer Interviews: 11,734

No. of Consumer Interactions: 25,000

Industry: CPG - Household & Personal Care, Pet Care, Dog Treats, Pet Food

Event Type: Multiple venue types