Industry Benchmark Reports

Insight

Measure, Compare, and Optimize your Event Marketing Impact

Welcome to our library of Syndicated Event Reports, designed to provide you with powerful industry benchmarks, key insights, and proven methodologies to measure and improve the impact of your experiential marketing campaigns.

Whether you are an agency, brand manager, or marketing strategist, these reports will give you data-driven insights to guide your decisions, justify investments, and refine your marketing strategies.

How It Works

  1. Choose Your Report – Browse our collection of in-depth event marketing performance reports, categorized by industry, event type, or venue type.
  2. Download & Analyze – Get instant access to comprehensive datasets, insights, and best practices.
  3. Apply Insights – Use industry benchmarks to refine your event strategies and maximize ROI.

Explore Our Reports

Featured Reports

  • Fair & Festival Sponsorship Benchmarks
    Gain data-driven insights to evaluate and enhance the ROI of your fair and festival sponsorships. This report provides industry benchmarks to compare your performance, justify budgets, and optimize future event investments.
  • Food Sampling: Experiential Marketing Benchmarks
    Discover best practices and performance metrics for food sampling initiatives. Utilize this report to benchmark your efforts, improve consumer interactions, and achieve better ROI in your food sampling programs.

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Why Use These Reports?

βœ” Instant Access to Reliable Data – No need to start from scratch; use proven benchmarks to guide your decisions.
βœ” Improve Event ROI – Understand key performance indicators and optimize your campaigns accordingly.
βœ” Enhance Client Reporting – Provide stakeholders with credible data to justify marketing spend.
βœ” Support Internal Strategy Development – Leverage insights to refine future campaign planning.

Custom Data & Consulting Services

Looking for customized insights tailored to your brand or industry? Our Managed Services team can help you collect, analyze, and integrate data for deeper performance insights.

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Full Library:
Syndicated Event Reports

Frequently Asked Questions

* How can these reports benefit me?
* What do I receive when I purchase a report?
* What industry segments are available?
* What types of venues do these reports track?
* What are the geographic segments?
* Why are these reports important?

Answers

Search All of PortMA Reports

Event Sponsorship Benchmarks: Destination Venues

The data in this report are derived from 94,066 consumer exit interviews conducted at 1,947 sponsorship events held at destination venues (e.g., Concerts, Fair/ Festivals, Sporting Events, etc.). The...

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Report Overview

Single User License: $395

No. of Events: 1,947

No. of Consumer Interviews: 94,066

No. of Consumer Interactions: 4.4 Million

Industry: Cross-Industry

Event Type: Destinations

Event Sponsorship Benchmarks: Intercept Venues

The data in this report is derived from 49,639 consumer exit interviews completed after an event sponsorship activation at intercept venues (e.g., commuter stations, office parks, street intercepts, etc.)....

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Report Overview

Single User License: $395

No. of Events: 8,638

No. of Consumer Interviews: 49,639

No. of Consumer Interactions: 1,836,258

Industry: Cross-Industry

Event Type: Intercepts

In-Store Sampling Benchmarks for Experiential Retail Marketing

This report is derived from the field staff event recaps from 8,456 activation days combined with 42,669 consumer exit interviews conducted onsite immediately after a retail experiential engagement. In-Store...

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Report Overview

Single User License: $2,995

No. of Events: 8,456

No. of Consumer Interviews: 42,669

No. of Consumer Interactions: 889,920

Industry: Cross-Industry

Event Type: Retail

Syndicated Event Report: Fair & Festival Sponsorship Benchmarks

What’sInside? What Others Are Saying Ongoing Support Report Contents A Clear Plan for Proving Sponsorship Success Step 1: Download the Report Get instant access to key benchmarks and insights....

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Report Overview

Single User License: $3,900

No. of Events: 6,225

No. of Consumer Interviews: 41,437

No. of Consumer Interactions: 3.67M

Industry: Cross-Industry

Event Type: Fair/Festival