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Clicking on the individual report titles provides details including the table of contents and report extracts. All Experiential Marketing Benchmarks Reports are industry or venue specific; covering a wide range of economic, performance, impact, and return-on-investment benchmarks.

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Liqueur: Experiential Sampling Benchmarks (Reach, Impact, and ROI)

This report experiential marketing activations where Liqueur brands were sampled at On- and Off-Premise activations. A total of 97,000 samples were distributed. Data for the analysis in this report...

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Report Overview

No. of Events: 2,121

No. of Consumer Interviews: 12,084

No. of Consumer Interactions: 122,000

Industry: CPG - Food & Beverage, Alcoholic Beverage, Spirits, Liqueur

Event Type: Nightlife