Insight
Consumer Packaged Goods
Food Sampling | Cookies, Snacks, and Candies | Personal Care Products | Non-Alcoholic Beverage
Adult Beverage
Rum | Wine | Vodka | Liqueur | Bourbon & Whiskey
Venue/ Event Type
In-Store Retail Sampling
Intercept Venue Activations (e.g., commuter stations, office parks, street intercepts, etc.)
Destination Venues (e.g., Concerts, Fair/ Festivals, Sporting Events, etc.)
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This report is derived from the field staff event recaps from 4,443 activation days combined with 12,447 consumer exit interviews where a rum brand was sampled by consumers. An...
Single User License: $395
No. of Events: 4,443
No. of Consumer Interviews: 12,447
No. of Consumer Interactions: 328,998
Industry: CPG - Food & Beverage, Alcoholic Beverage, Spirits, Rum
Event Type: Nightlife