Insight
Consumer Packaged Goods
Consumer Foods; Pet Food & Treats; Grains, Pasta, & Sides; Personal Care Products; Non-Alcoholic Beverage; Cookies, Snacks, and Candies
Adult Beverage
Rum; Wine; Vodka; Liqueur; Bourbon & Whiskey
Venue/ Event Type
Retail, Sponsorship Marketing, Intercept Venue Activations, Destination Venue Activations
Clicking on the individual report titles provides details including the table of contents and report extracts. All Experiential Marketing Benchmarks Reports are industry or venue specific; covering a wide range of economic, performance, impact, and return-on-investment benchmarks.
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PortMA defines Intercept Venue as experiential activations at College/ Universities, Commuter Stations, Office Parks, Retail locations, and Street intercepts. The data in this report is derived from data collected...
No. of Events: 10,414
No. of Consumer Interviews: 50,000
No. of Consumer Interactions: 6 Million
Industry: Cross-Industry
Event Type: Intercepts