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Tag: coaching
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Framing Event Marketing Value for Client and Brand Teams
There are three, simple questions that, when answered properly, allow for the full management and assessment of an event marketing campaign’s value or ROI. You (your team, client, or...
Event Marketing Consumer and the Purchase Cycle
We can help you learn how to apply an understanding of consumer purchase cycles to event marketing measurement to understand exactly why your marketing is working (or not). We’re...