Tag: Measuring Social Media

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Can Social Media be a Tangible Tool for Market Research?

We are witnessing an increasing impact of political beliefs affecting consumer behaviors. Of course, boycotts of brands aren’t new, but the speed at which they can occur is. If...

Experiential Measurement

Maximizing Online Marketing Results is All About Reach

When you look at website statistics day in and day out, trends start to emerge. You’ll find that only some of the content on your or your client’s site...

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