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Clicking on the individual report titles provides details including the table of contents and report extracts. All Experiential Marketing Benchmarks Reports are industry or venue specific; covering a wide range of economic, performance, impact, and return-on-investment benchmarks.

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Wine Sampling: Experiential Marketing Benchmarks (Reach, Impact, and ROI)

This report represents activations where Bottled Wine brands were sampled at On- and Off-Premise activations. Upwards of 2 million wet samples were distributed to 661,000 consumers at just under...

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Report Overview

No. of Events: 29,555

No. of Consumer Interviews: 43,470

No. of Consumer Interactions: 661,000

Industry: CPG - Food & Beverage, Alcoholic Beverage, Bottled Wine

Event Type: Nightlife