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I often get asked how many survey responses you need when surveying event patrons.  Yesterday I was speaking with one of our public sector Clients about this very thing....

I delivered a weekly overall report today for one of my clients and several individualized market reports by specific geographic regions to the team. I found certain trends in those reports, indicating...

Event marketing is a fascinating field of marketing that poses an especially difficult measurement challenge.  It’s a field of marketing that thrives on the unique.  While a traditional direct...

People love free stuff! It has long been the habit of marketers and Event Marketers in particular to brand anything and everything you can think of with a Client’s...

I love getting emails like the one below. If you have similar questions, I hope you know that you can always write us and ask anything. We offer an...